Optimizing Your Restaurant Menu For many independent restaurant owners, it’s an idea that comes up often… but gets postponed. Out of fear of turning everything upside down. Lack of time. Or simply because they don’t know where to start. The good news is that optimizing your menu doesn’t mean rebuilding it from scratch. In most establishments, 80% of the impact comes from 20% of the actions . So here are 3 simple, priority levers to improve your menu’s performance—without com