For POS and hospitality software companies
The data your merchants
already create.
Behind every transaction is a team serving its guests. Turn the data your merchants already create into useful benchmarks and intelligence — delivered through your product, under your brand.
What are you looking for?
Partnerships & business development
Create shared value from data your merchants already generate.
- Revenue-sharing opportunities around consented market intelligence
- Brand-funded activations delivered inside your product
- A differentiated service for your merchants
- A partnership shaped around your product and merchant network
Product
An intelligence layer for your merchants, without building it.
- Embedded benchmarks and merchant intelligence, white-label or through the API
- A taxonomy of 5 levels, already mapped to brands and owners
- An assistant merchants can question in the product or on WhatsApp
- Live in two to three months instead of building it yourself
What a POS company gets from Fyre
A shared growth opportunity
Explore revenue-sharing opportunities through anonymised market intelligence built on consented merchant data.
More value for merchants
Help merchants understand their performance with relevant benchmarks and insights, delivered through your product.
A reason to log in every month
Merchants get a monthly benchmark and health score inside your product.
Benchmarking in your product
Local comparisons by venue type and walking or driving distance, without building a benchmark yourself.
AI-powered analytics
An assistant your merchants can question in the platform or on WhatsApp.
White-label intelligence
The venue platform under your brand, or our API behind your own screens.
Transaction data monetisation
Aggregated, anonymised and consented: brands never see a merchant's name without that merchant's agreement.
No classification stack to build
Product matching, a 5-level taxonomy and brand-owner mapping, already running.
Built around the people you serve
Their business.
Your relationship.
A wider perspective.
Your merchants know their guests. You know their day-to-day needs. Fyre adds context from across its measured panel, helping them understand their performance alongside comparable venues.
Data from different POS systems is normalised into a common taxonomy. Available comparisons depend on market coverage, venue type and data quality.
See how it connects to your product →Built to fit your product
How the integration works
- Data in
- Item-level transactions and an outlet list, through your API, a connector or a file. Daily is preferred; monthly works.
- Normalisation
- Every product line is mapped to one taxonomy of 5 levels and 1,033 category paths, with brand and owner, the same in every market.
- Delivery
- A white-label venue platform under your brand, or an API to build your own screens.
- Security and privacy
- Aggregates only for brands, never a figure below 5 venues, no consumer identities. Fyre is a Luxembourg company operating under the GDPR.
- Timeline
- From NDA to go-live in two to three months.
Built for POS companies in any market
The partnership, the taxonomy and the merchant products work wherever your merchants are. Fyre's measured market panel is in Europe today, so revenue from brand contracts depends on the markets Fyre sells.
Three ways to create value together
Merchant value
Local benchmarks, pricing and menu intelligence, recommendations and an assistant — delivered under your brand or through Fyre.
Revenue share
Build a shared revenue opportunity around anonymised market intelligence. We discuss the partnership scope with your team.
Brand-funded activation
Connect brands with participating venues through relevant offers and challenges, delivered inside your product.
What a merchant sees the morning after
of this bakery's sales are hot drinks. Similar venues within a 15-minute walk: 22%.
Example from a partner deployment, August 2026.
From NDA to go-live in two to three months
-
NDA and terms check
Confidentiality first. Does your terms of service already allow aggregated use?
-
One month of data
An anonymised outlet list and one month of item-level transactions.
-
Eligibility report
Which venues qualify, the segments they cover and the insights they can support.
-
Integration
Your API, a connector, or a monthly file. Daily is preferred.
-
Go-live
Venues enter the panel; dashboards and the assistant are switched on if you choose.
The questions every partner asks
Who owns the merchant?
You do. Fyre never sells to your merchants directly; intelligence reaches them through your product and your terms.
Is the data anonymised?
Brands only see aggregates, never a figure under 5 venues. A venue is named to a brand only if that venue agreed.
How hard is the integration?
An export or API you likely already have.
Can it be white-labelled?
Yes. Partners run the venue platform under their own name, or use our API to build their own screens.
Let’s build it together
Your product.
Our next conversation.
Tell us about your platform, your merchants and the experience you want to create. We’ll explore the relevant partnership and integration options together.
Let's talk
How we
can help ?
Want to learn more about Fyre, explore a partnership or ask us a question? We’d love to hear from you.
Fill in the form and our team will get back to you within 48 hours.