Company
Make the on-trade as measurable as retail.
Retail has had scan data for decades. Bars, restaurants and hotels never had an equivalent: millions of venues, hundreds of POS systems, no shared product codes. Fyre connects those systems, reads every receipt line and turns it into data brands can trust.
Fyre at a glance
Fyre is an on-trade data intelligence company. It connects to the POS systems of bars, restaurants and hotels, classifies every receipt line, and turns it into sell-out data, benchmarks and market reports for food & beverage manufacturers, POS companies and operators.
- Company
- Fyre (FYRE SA), headquartered in Luxembourg
- What Fyre does
- On-trade data intelligence from real POS transactions
- Industry served
- Food & beverage, hospitality and hospitality software
- Data
- Item-level POS transactions from bars, restaurants and hotels, with venue consent
- Customers
- Food & beverage manufacturers, POS companies, operators and investors
- Core reporting markets
- Germany, the United Kingdom, France and the Netherlands. Connected network coverage and reporting availability are different: available panels vary by country, period and analysis. Contact our team for coverage in Portugal, Spain, Italy and other markets.
What we hold ourselves to
Less data, never wrong data
Every figure passes our quality checks or is not published.
We show our limits
Panel size, coverage gaps and confidence are published with the numbers.
Venues, not people
We process transactions, never consumer identities.
Built for the long run
Taxonomy, partnerships and history take years. That is the point.
Contact
Want to learn more about Fyre, explore a partnership or ask us a question? Email contact@fyre.one. Our team will get back to you within 48 hours.
Fyre SA, 6, rue du Fort Bourbon, L-1249 Luxembourg
Want to work at the intersection of data, AI and hospitality? Write to us. contact@fyre.one